WRAAC's ParentalControl Bar Marks Key Milestones
ParentalControl Bar, utilizing the Family Online Safety Institute's ICRA labelling system, is one of
the 50 most downloaded applications on CNET.com
Miami, FL (June 18, 2007) - The Website Ratings & Advisory Council (WRAAC) announced today that it
recently passed the important and unprecedented milestone of labelling more than 100,000 of the most popular Web sites on
the Internet. WRAAC also announced that since the organization became operational in May 2006, there have been in excess of
115,000 downloads of its ParentalControl Bar application, thereby making the ParentalControl Bar one of the top 50 most
downloaded applications from CNET.com throughout the last twelve months.
"ParentalControl Bar is designed to be a simple, effective and free-filtering application that empowers parents to
control the content their children view online by identifying the nature of content that appears on a particular
website," Jeff Young, WRAAC's President, said. "The ParentalControl Bar is compatible with Internet Explorer, Mozilla
Firefox and Safari Internet browsers."
Using the Internet Content Rating Association (ICRA) tags present on self-labelled Web sites, and from the
WRAAC database, the ParentalControl Bar functions simply and effectively. In Child-Mode, the ParentalControl Bar
blocks Web sites based on criteria set by the parent. In Parent-Mode, the adult can surf the Internet without restriction.
With recent updates, the ParentalControl Bar now also filters using the RTA tag promoted by the Association of
Sites Advocating Child Protection (ASACP), and has a KidTracker function, which allows parents to review a child's
surfing habits and block or allow sites when appropriate.
As previously announced, WRAAC has an ongoing licensing agreement with the Family Online Safety Institute (FOSI) to utilize FOSI's
ICRA labelling system - a widely recognized system that helps identify and label online content. The
mission of FOSI "is to identify and promote best practices, tools and methods in the field of online safety."
"We congratulate WRAAC on the success of its ParentalControl Bar and we are proud to be a part of this vitally
important application," Stephen Balkam, FOSI's CEO, said. "WRAAC is a generous supporter of FOSI as both organizations share
many common objectives. We look forward to continuing to work together with WRAAC to explore and develop new opportunities
to increase online safety."
Ends
About WRAAC
WRAAC.org, is a non-profit organization that exists to empower parents with greater control over the forms
of content their family accesses online. Its mission is to build the world's most simple, effective filtering software
and distribute it for free. Making no moral judgements with regard to websites or website content, the organization labels
the content and nature of the most popular websites on the internet. Its website data (together with a simple,
free browser filtering tool the ParentalControl Bar) empowers parents to make their own decision on the forms of content
that enters the home.
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