Jessica Massay

The Harris Poll

Chief Strategist -JUMP Insights + Planning

As an anthropologist, Jessica has spent 20+ years digging deeper to understand what motivates people.  Uncovering insights and identifying new ways to use them – product ideas, communications, programs  - is what drives her every day. “I pride myself on easily connecting with my fellow humans. Thinking on the fly and distilling information down to what is most essential are my superpowers!

Jessica has led strategy, consumer, brand and creative development for marketing initiatives across several categories. A challenger at heart; she constantly pushes teams to find the bigger and better idea via skilled facilitation and an open, honest attitude that values everyone’s input.